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Hyundai has been named 2018’s Most Satisfying Popular Brand in AutoPacific’s annual U.S. Vehicle Satisfaction Awards (VSAs). In addition to winning this overall title, Hyundai has three cars - Sonata, Elantra and Accent - that earned top spots in their respective categories.
“With so many different brands for customers to choose from, Hyundai is proud to stand out as a leader in the mid-size car, compact car and economy car categories and as the overall winner of the VSA’s Most Satisfying Popular Brand award,” said Omar Rivera, director, Quality and Service Engineering, Hyundai Motor America. “Hyundai is committed to satisfying consumers’ needs - whether that be through cutting-edge technology or award-winning safety features - and we are extremely excited by the results of this year’s VSAs.”
The AutoPacific VSAs serve as a benchmark for new-car satisfaction in the automotive industry. The results of the VSAs are determined through a survey in which respondents rate 40 different attributes reflecting what was important to them when choosing a new car, and their satisfaction with the vehicle following their purchase. This year, the VSAs drew survey results from 58,000 new-car owners of 2017 and 2018 automobiles to make their decision.
“Hyundai has consistently improved their lineup across the board,” said George Peterson, president, AutoPacific. “This year’s VSAs were competitive, but Hyundai’s products resonate top to bottom with their customers. From reliability and quality to exceptional exterior and interior design, Hyundai cars leave consumers satisfied.”
For more information on AutoPacific’s annual U.S. Vehicle Satisfaction Awards (VSAs) please visit: www.autopacific.com
